Last Week, I wrote about how to improve your email open rate through ‘best practices’ when creating your email subject line. After all, it is the determining factor on whether your email is noticed by the reader and engaging enough for them to take the initiative to open your email.
Marketer’s spend a lot of time to make their emails creative and engaging, but if the subject line is off it could be for naught. There is a lot of debate about what is the best way to go about creating a ‘killer’ subject line.
This infographic, courtesy of Litmus does a little ‘myth busting’ and gives 7 Tips to ‘crafting the subject line that gets your email read’.
Check it out and let me know whether you agree or not.
Famous WSI Results is a digital marketing company that helps small to mid-sized businesses in Delaware, Pennsylvania, Maryland and New Jersey grow their online presence through tried and true internet marketing strategies such as, email marketing, adaptive search engine optimization, pay per click, display advertising, mobile marketing and more. If your business could use help with any of its online marketing, get in touch.