5 Steps to Successfully Market Your Content
Fresh and engaging content creation should be every business’ goals in order to stay relevant in search results. While posting new content on a consistent basis may be an intimidating prospect for any business owner, the results can be rewarding. Taking the time to create a marketing plan and content publishing calendar is a good place to start.
Search engines are looking for businesses to become an authority in their industry. Those that provide new relevant content to serve up to searchers will be the ones that find themselves consistently higher up on the front page for their selected keywords.
While the top Google listing still gets about 1/3 of all clicks, the organic results earning the 2nd, 3rd, and 4thspot now receive the other 63% of the clicks, leaving only 4% of clicks for anything lower. [Via Business 2 Community]
Check out our video with 5 key components to up your content marketing efforts. Make your business a success through fresh, engaging content. If you’d like some help creating buyer’s personas download our complimentary eBook now!
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